Experience

Oluwasegun Elijah Ajanaku seated in a white studio

Associate Creative Director, TradeDepot

{March 2025 – Present}

Lead creative projects from concept through execution across campaign, brand, product and marketing touchpoints — static and motion assets, video, product visualisation, packaging, POSM and social campaigns — with art direction, creative quality control and support for other designers.

CampaignsProduct visualisationPackaging & POSMTeam development

AI Trainer / Evaluator, micro1

{June 2026 – Present}

Evaluate AI-generated creative and written outputs against task instructions, quality criteria and consistency requirements.

AI evaluationQuality criteria

Creative Lead, inq. Nigeria / inq. Digital

{May 2024 – Present}

Lead creative ideation and produce campaign visuals, social content, presentations and print-ready marketing materials for B2B technology communications, including Global IP Transit, IoT connectivity and Vision AI; edit short-form video and repurpose campaign assets across channels.

B2B campaignsSocial contentPrint-ready artworkShort-form video

Senior Art Director, Insight Publicis

{January 2023 – January 2026}

Translated client briefs into campaign concepts, key visuals and multi-channel creative aligned with brand guidelines; produced social, print, motion, video and audio edits and 3D visualisations; guided creative reviews and mentored junior designers.

Campaign conceptsKey visualsMotion & videoMentoring

Design Lead, Northern Hills Digital

{May 2024 – November 2024}

Led design delivery for digital and brand communication projects.

Design deliveryBrand communication

Executive Creative / Web Designer, DKT International Nigeria

{January 2020 – January 2023}

Partnered with creative, marketing and strategy teams on visual communication and campaign materials; maintained website content, created marketing assets and supported onboarding and mentoring of new team members.

Campaign materialsVisual communicationMentoring

Lead Creative Designer, Equip Africa Initiative

{2017 – 2020}

Developed creative concepts and social and marketing visuals for community-focused initiatives; designed stakeholder presentations and workshop materials.

Design conceptsPresentationsMarketing visuals

Graphic Designer / Intern, Etcetera Designs Limited

{2015 – 2017}

Supported graphic design projects across platforms, contributing from concept development through final delivery.

Graphic designVisual production

Certifications

  • Diploma in Graphic Design Shaw Academy, 2018
  • Digital Marketing & Media Foundations Google Digital Garage, 2017
01Adobe Photoshop
02Adobe Illustrator
03Adobe InDesign
04Adobe After Effects
05Adobe Premiere Pro
06Adobe Audition
07Adobe Dimension
08Adobe Firefly
IPepsi
IIBombay Sapphire
IIIAmabile di Rosa
IVAquafina
VAmstel Malta
VIGulder
VIIStar Radler
VIIIStar
IXMangrove Quality Foods
Xinq.
XISatoshi Exchange
XIITom Tom
XIIIVisa
XIVScanfrost
XVQuaker Oats